Lending Tree, LLC Selects Rainmaker Partners for
Appointment Setting and e-Mail Marketing
150 Year Old World Renown Mapping Vendor to Promote
New Product Suite
Lowell, Massachusetts, March 15, 2012 –
Rainmaker Partners, a leading provider of Targeted Lead Generations, solutions for business to business (B2B) customer acquisition
and relationship management today announced that Rand McNally and Company has
selected Rainmaker's eSegment precision marketing database solution to
identify and collaborate with their target market customers in North
Rainmaker Partners to be our affiliate partner for several reasons.
They have a unique approach of combining e-mail marketing which drives
awareness with B2B appointment setting services to close sales.
The also were smart enough to quickly assimilate our business and value
proposition and put together a customized and comprehensive program to
match our needs", said Ben Joslin, General Manager and VP of Marketing
at Domania, a service of Lending Tree, LLC. "Their approach also
allows us the capability to effectively geo-target on a granular basis."
”The Rainmaker eReach multi-channel solution set offers B2B companies the
ability to utlilize synchronized multi-channel marketing campaigns",
said Mark Reyna, Managing Partner and Founder of Rainmaker Partners.
"Marketing experts agree that multichannel campaigns are critical in
driving leads and building pipelines in B2B companies. In fact as
the Average Selling Price (ASP) of a vendor rises it is even more
critical to combine the telephony channel with SEO and e-mail marketing.
Our synchronized telephone follow up and appointment setting services
set us apart from other marketing service providers".
LendingTree is the leading online lending and realty services exchange
that empowers consumers -- When Lenders Compete, You Win. Whether you're
looking for a loan, a REALTOR®, or a new home, LendingTree can help.
Our unique marketplace concept was created especially to...
let consumers choose from up to four competitive loan offers from major,
national, regional, and local Lenders across the U.S. When Banks
Compete, You Win.®
connect consumers with a network of REALTORS® who can help you buy or
sell your home. Our REALTORS® represent major franchises and
independents nationwide, so whether you're staying in town, or moving to
another state, LendingTree can match you with a local expert!
provide a convenient 'one-stop-shop' destination for your home and loan
needs by giving you choices, convenience and value while finding the
loan or home that's perfect for you.
Rainmaker Partners, Inc. is the leading provider of targeted B2B Lead Generation
products and services for customer acquisition and relationship
management. The Rainmaker eReach solutions set consists of a
"three legged stool" service line approach combining the best of Search
Engine Optimization, B2B e-Mail Marketing and B2B Appointment Setting
and Telemarketing in a synergistic approach to assist clients in driving
their pipeline development and ultimately revenues.
The Rainmaker eReach solution set is engineered to
enable marketers to deliver cost effective, timely and targeted lead
generation programs to help them get the word out to their specific
niche markets, build pipelines and generate revenues with surgically
focused turnkey e-mail, fax and web design services.
a privately held corporation located in Lowell,
For more information
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